DIY email marketing kit

That email marketing delivers the highest ROI for marketers* is music to small business owner’s ears. Don't have a marketing company on hand? We’ve put together a toolkit of what you need to get started with as little fuss as possible:

1.       Collect addresses with CamCard– pass out a name card to get a name card, then snap an image to convert name card contents to text and start building your list of email addresses.

2.       Set-up and send out your email with a software like MailChimp. Their Forever Free plan works well and comes complete with performance analytics.

3.       Create visual appeal and avoid a lawsuit by using one of these free (and beautiful) stock image sites: Unsplash, Pexels, Picjumbo and Jay Mantri. And to edit images or add text, a free alternative to Photoship is GIMP.

Easy enough but still taking up more time than you have? Contact us so we can help with our Contact and Campaign Management solutions!

*Source: http://www.emailmonday.com/wp-content/uploads/2015/04/National-client-email-2015-DMA.pdf

Email Marketing Management Tools and Hacks